Paid Ads
Short answer: Deliverables and export formats depend on the selected package and are confirmed in the signed Order.
The real cost of making ads isn’t the camera work. It’s the planning, creative direction, sound design, and revisions. Most studios shoot once and force you to crop, stretch, or re-edit yourself—or pay again for each platform. That wastes time and money.
For scopes that include multiple ratios, the team plans composition, pacing, and sound for the formats stated in the selected package and signed Order.
What you actually receive
Vertical cut: Full 9:16 or 1:1 crop, optimized for Stories, Reels, and TikTok. Ready to post directly.
Square cut: 1:1 format for feed posts, LinkedIn, and square ad placements. Dialogue and text stay in the safe zone so nothing gets clipped.
Paid-ready cut: Formatted for ad network delivery—includes safe margins for captions, watermarks, and platform logos. Upload straight to your ad account.
Each one includes full sound design: music, voiceover, sound effects, and mix. No silent videos. No “add your own audio.” Done.
Why this matters
One video gives you reach across channels. But formats matter. A vertical video that works on Instagram Reels tanks on YouTube because it wastes screen space. A 16:9 landscape video plays tiny on mobile. Most founders either ignore this (losing engagement) or hire someone to re-edit each version (burning budget and time).
Pluto’s three-format approach means you launch on every platform simultaneously without compromise. Your message lands the same way whether someone sees it on their phone during lunch or on their desktop during a meeting.
How it fits your workflow
Licensing: Final deliverables and the applicable usage license transfer after full payment, subject to the signed Order and any identified third-party components.
Timing: Each package has its own delivery window. Current launch-package windows are listed on Pricing; every project schedule is confirmed in writing after brief and asset review.
Real math
Current pricing: Ad creative packs start at $799, and launch-video work starts with the $1,500 Direction Sprint. Software & AI Launch starts at $5,500; Retail Product Launch starts at $6,500; Advanced Production is custom quoted. See Pricing for the current catalog.
That can be one production scope with the feedback stages and deliverables stated in the selected package and signed Order.
If you’re running ads across multiple channels or planning to test the same creative on different platforms, the format multiplier alone saves weeks and thousands. Let’s talk about your next project. Reach out with a brief of what you need, and Pluto will send a fixed quote before any work starts.
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